Rev the fox GROUPS
mockups
JH

Monthly Budget

Budget
$100,000
Spend
$67,500
Remaining
$32,500

Pacing

Month 67%
Spend 68%
Variance 1%

Daily Budget

Target
$1,000
Actual
$1,000
Variance
0%

Health Check

Total Active Groups
5
Groups Pacing Well
3
Groups Pacing Poorly
2

Spend Trend Line

Last 12 days

2 pending budget changes — review and push to Google Ads.
Run
+ New Group
Actions Status Rank Budget Group Campaign Spend Leads CPL Daily Budget Weighting CPM Clicks CPC
7 US - LinkedIn - Demos US - Demos - ABM x Title - Convo $1,500 15 $100 47% $100 55 $5.00
8 US - LinkedIn - Demos US - Demos - ABM x Func - Convo $1,200 12 $100
$250
33% $102 48 $5.20
9 US - LinkedIn - Demos US - Demos - Retargeting - Convo $300 3 $100 20% $95 22 $4.10
1 US - Google - Brand Brand - Exact - US $4,400 52 $85 55% $60 880 $5.00
2 US - Google - Brand Brand - Broad - US $3,400 31 $110
$180
45% $72 640 $5.30
5 EU - Google - Search - NonBrand NB - Search - DACH - Pacing Tools $2,100 14 $150 61% $110 305 $6.90
4 EU - Google - Search - NonBrand NB - Search - FR - Budget Mgmt $2,200 9 $244 39% $130 280 $7.90
3 UK - Google - Competitors Competitors - UK - Bidders $2,650 6 $442 100% $145 410 $6.50
6 US - Google - Retargeting Retargeting - US - All Visitors $1,700 21 $81 100% $38 520 $3.30
10 Unmapped US - Demos - New Audience - Test $240 1 $240 $120 31 $7.70
11 Unmapped EU - Display - Awareness $90 0 $12 60 $1.50
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